Project

Tubex + Stölzle | Interpack | 42 m²

Packaging carries the image: The same applies to an exhibition stand

You are all familiar with it and have certainly already held it in your hand already: Aluminium and plastic tubes from Tubex and the high-quality packing glass from Stölzle. Both companies are award-winning producers of packaging with a strong emphasis on design and quality. This emphasis should be reflected by the brand architecture.

The requirements of two “packaging artists” for their exhibition concept: Quality without compromise

As the production of the packaging form for both companies always represents a special challenge the exhibition stand should also have its very own language of form. The exhibitors decided to have a lively stand appearance with discreet elegance. Since a small overview of their work should be an integral part of the brand experience , some selected products are placed in representative cabinets set into arched columns or displayed like museum pieces integrated into the wall. The product presentation become a part of the overall dynamic stand architecture

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The exhibitor Tubex + Stölzle

Tubex is the leading producer of plastic and aluminium tubes. Worldwide, Tubex produces around one billion tubes each year. The company Stölzle is also part of the group. The Stölzle Glass Group is one of the world’s leading producers of exclusive packing glass made to customer-specific requirements. Both companies follow the motto: The very best in content and packaging. 

The exhibition: Interpack

Interpack takes places every three years in Düsseldorf. It is the world’s largest and most important trade show for the packaging industry. This exhibition has a strong international orientation and is considered a driving force and platform for innovation. About 174,000 visitors from around the world attended the exhibition in Düsseldorf in 2014 to benefit from the unique market overview on offer.

Key facts

Exhibitor Tubex GmbH und Stölzle-Oberglas GmbH I Sector Packaging I Exhibition Interpack 2014, Düsseldorf I Stand size 42 m² I Distinctive feature Two exhibitors sharing one stand I Lead time 8 months I Design 5 revision cycles I Exhibition design, project management, production, assembly hallmann Messebau-Gesellschaft I Photos Martin Gaissert

 

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